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Execution of digital initiatives needs maturity

Execution of digital initiatives needs maturity

Indian companies often struggle not with digital initiatives, but with their proper implementation. We constantly encounter glaring examples of shoddy execution that undermine the potential of digital transformation. My experience with Bluehost India is a prime, albeit baffling, case in point. I get this reminder from Bluehost India every month for more than FIVE years.…

How Businesses Can Avoid Failure? The Rapido Experience

How Businesses Can Avoid Failure? The Rapido Experience

Businesses can avoid failure by understanding customer needs better. Rapido (a ride hailing service in India) has set up a kiosk at Mumbai’s CSMT International Airport, along with a dedicated pick-up zone. While this initiative aims to attract passengers, poor execution is causing frustration and eroding customer trust. Most international travellers arrive with large luggage…